Privacy Policy

1. Information We Collect

We collect information you provide when creating an account, enrolling in courses, or contacting us — including your name, email address, and payment information.

2. How We Use Your Information

We use your information to provide and improve our services, process payments, send course updates, and communicate with you about your account.

3. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, or destruction.

4. Cookies & Tracking

We use cookies and similar technologies to keep you signed in, remember your preferences, analyze traffic, and measure advertising performance. On your first visit you can accept or decline non-essential (analytics/advertising) cookies via the consent banner. Essential cookies required for the site to function are always on. You can also manage cookies in your browser settings.

Until you accept, Google's measurement tags run in a restricted mode (Google Consent Mode v2): they set no cookies, store nothing on your device, and pass no advertising identifiers. They send only a cookieless signal — such as the fact that a page was viewed — which Google uses in aggregate, with no profile tied to you. Accepting the banner lifts those restrictions; declining keeps them in place for as long as you use the site. Our other partners, listed below, are not loaded at all until you accept.

Our own first-party page counter works the same way. Before you accept, it records only the page you viewed, the site that referred you and campaign tags in the link, tied to a random ID kept in your browser tab until you close it — no cookie, nothing that recognizes you on a later visit, nothing shared with third parties. Accepting lets it keep that ID across visits and measure time on page.

5. Analytics & Advertising Partners

To understand how the site is used and to measure our advertising, we use third-party services that may set cookies and collect usage data (such as pages viewed, actions taken, and device/browser information):

• Google Analytics 4 and Google Ads — usage analytics and conversion measurement.
• Meta (Facebook/Instagram) Pixel — advertising and conversion measurement.
• Microsoft Clarity — aggregated usage analytics and heatmaps.
• Microsoft Advertising — conversion measurement for our Bing ads.

When you buy a course or team seats, we report the purchase (order value and, if you arrived from an ad, the ad click ID) to Google Ads and Microsoft Advertising so we can tell which ads work. With that report we may send your email address and phone number in hashed form (SHA-256, one-way encrypted, never in plain text), which these platforms use only to match the purchase to an ad click ("enhanced conversions"). We do not sell your personal information.

If you decline non-essential cookies, Meta Pixel and Microsoft Clarity are not loaded at all, and Google's tags stay in the restricted, cookieless mode described above. You can also opt out via Google's opt-out and your Meta ad preferences.

6. Your Choices & Rights

You can decline non-essential cookies via the banner, manage cookies in your browser, and request access to or deletion of your personal data by emailing us. We do not sell your personal information.

7. Contact Us

For privacy-related questions, contact us at info@buildrightacademy.us.